Rebrand / Motion Identity System
The California Science Center is a science learning museum that aspires to stimulate curiosity by creating a fun and memorable experience through interactivity. Staying true to their mission statement, the goal of the new CALSCI refresh is to push the boundaries of discovery, curiosity, interactivity, and provide a unified identity that translates both digitally and spatially. CALSCI provides a welcoming space that allows visitors of all ages to Discover More.
*Art Directors Club – Merit Award in "Branding Systems/Identities" Category